Yet another doomed social music sharing site
Yet another doomed social music sharing site. Yawn. Doomed to fail because:
- It competes with a thousand others and is easily replicated.
- It cannot differentiate itself.
- It competes for an audience who for a $1 has no brand loyalty.
Still, ten out of ten for enthusiasm. Ezmo, a free online social music network, today announced ‘social search’ - allowing its community members to explore Ezmo’s entire music library to find like-minded music enthusiasts and their play lists.
Full release ..
Ezmo, a free online social music network, today announced ‘social search’ - allowing its community members to explore Ezmo’s entire music library to find like-minded music enthusiasts and their play lists. Ezmo’s free online music player and social networking service provides the ability for consumers to easily upload their entire music library to the web. Users can then invite and share with up to ten friends as well as access their music anywhere with an Internet connection.
The new search feature will allow all members to discover new music through the preferences of others, and get inspiration from anyone within the network to expand their own music collection. While other music-sites or services may offer social features, Ezmo allows music lovers to interact with those who enjoy the same music.
Discovering new music via Ezmo can lead to purchases, which supports the legitimate growth of the music industry rather than encouraging illegal methods of obtaining music.
“This is a significant step for Ezmo and a defining moment for social networking and music sharing,” said Petter Karal, CEO of Ezmo. “The social search capability substantially enhances the discovery potential of Ezmo, and brings us one large step closer to becoming a true player-integrated music store. This is important because now Ezmo combines the social abilities of Web 2.0 with the most important aspects of music.”
The new search element adds three new functions to the site. Members can:
Search people – find users based on personal information
Browse people - browse the music collection of people you find through search, or through exploring friends of friends
Search music – find specific music within your own group of invited friends
Ezmo’s mission is to expand opportunities to discover music via friends and social recommendations, which in turn drives music sales. With the friend streaming feature, users can invite a limited number of close friends and family to view and listen to his or her music collection.
Ezmo is clean, simple and free. It provides each user with a personal music storage locker to easily:
Store
Store all your music by uploading songs individually or use Ezmo’s music uploader tool (Mac and Windows) to import your entire iTunes, Windows Media Player or Winamp library.
Listen
Listen to the music via an online music player - log in to your account from any computer and listen to your music using a cool and user-friendly interface.
Share
Invite up to ten friends to share your music - friends can then stream your entire music library on any computer.
About Ezmo
EZMO is based in Oslo, Norway, and is a fully owned subsidiary of the leading enterprise search technology company Fast Search & Transfer. Try it now at www.ezmo.com.
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