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The New York Times Launches Self-Service Advertising Powered by ADReadyNYTimes.com to Deliver Self-Service Online Display Advertising Solution for Small Advertisers

New York, NY and Seattle, WA – June 10, 2008 – The New York Times and AdReady™, Inc. announced today the launch of Self-Service Advertising (www.nytimes.com/selfservice), an online display advertising site that enables small businesses to easily create and manage online ad campaigns on NYTimes.com. [Read more]

Tags: AdReady, The New York Times

I hear on the grapevine that Federated Media could soon be sold. Apparently they have hired Savvian, the investment bank to ‘vet numerous incoming queries’. This does not necessarily mean that the intention is to sell the company. They could also be thinking of grabbing some investment while they can. A figure of $50m investment against a valuation of $125m has been mentioned but nothing has been confirmed.

Investors include JPMorgan Partners, Omidyar Network, The New York Times and Tim O’Reilly.

Care to comment Tim?

 At FM, our mission is to support independent website authors and audiences, by connecting them to marketers in an ongoing and robust conversation that feeds everyone involved.

FM represents outstanding authors whose sites cater to cultural influencers, technology decision makers, and business leaders. Our first federation, focused on digital culture, currently reaches millions and millions of readers every month. New federations in the media/entertainment, parenting, and small business categories, representing millions of entrepreneurs, consumers, and families, are in the process of launching as well.

In addition to establishing a devoted following, each site in the FM fold subscribes to a core set of values: strong voice and point of view, accuracy to the facts, engagement with its community, responsibility, integrity and transparency.

Tags: Federated Media Publishing, JPMorgan Partners, Omidyar Network, The New York Times

The New York Times reports that Seesmic, a video social networking site founded by Loic Le Meur, a successful French tech entrepreneur and one of Europe’s most widely read bloggers, expects to seal agreements for more than $5 million in financing in the next few weeks from investors including AOL founder Stephen Case, Skype founders Niklas Zennström and Janus Friis, LinkedIn founder Reid Hoffman, and leading Internet business angels such as Ron Conway of Angel Investors, according to BusinessWeek.

Seesmic is something like a cross between Facebook and YouTube, where users can post videos of themselves talking, then other users can pick up the conversational thread by posting videos of themselves responding.

But what really sets Seesmic apart, BusinessWeek says, is its business model, which gives a whole new meaning to “building a company online.” Every day since setting the company up in October, Mr. Le Meur has filmed himself talking about what he needs to do next. He posts the videos on a site, www.loic.tv, whose 5,000 viewers serve as an ad hoc advisory board.

www.seesmic.com

Original story from BusinessWeek.

Tags: Angel Investors, AOL, Facebook, LinkedIn, Skype, The New York Times, YouTube